Prairie Ridge

A multi-service partnership that elevated design, drove bookings, and built a clear marketing roadmap.

Overview

Industry: Hospitality / Tourism
Services Provided: Web Design, Google Ads, Marketing Strategy
Project Duration: 3 months (initial build + launch) with ongoing Google Ads support

The Challenge

Prairie Ridge Resort needed a modern, functional website that showcased their accommodations and activities while making it easy for visitors to book. They were also looking to drive more traffic through targeted advertising and establish a clear strategy for seasonal promotions.

The Approach

Web Design: Created a fresh, mobile-friendly site with clear navigation, strong visuals, and an intuitive booking flow. Focused on showcasing seasonal offerings and highlighting unique experiences.
Google Ads: Developed a keyword strategy targeting regional tourists and outdoor enthusiasts. Crafted ad copy and visuals that emphasized the resort’s unique features and seasonal events.
Strategy: Built a seasonal marketing plan, aligning campaigns with peak booking periods and local tourism trends.

The Execution

Designed wireframes and prototypes before developing the site on WordPress.
Integrated high-quality photography and engaging copy to enhance user experience.
Set up and launched Google Search and Display campaigns with precise geo-targeting.
Implemented conversion tracking to measure ad performance and on-site behavior.
Provided a marketing roadmap including content ideas, campaign timelines, and promotional hooks for each season.

Before/After

Results

Website: Streamlined user experience, resulting in a 16.7% increase in time on site.
Google Ads: Achieved an average CTR of 8.4% with an average cost-per-click of $0.20 within the first two months.
Bookings: Last year the company had a total sales revenue of $85,000. This year the companies total revenue equated to $140,000.

what's it like to work with me?

kind words from some cool clients

“Lorem ipsum dolor sit amet, contur ading elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua."

April BrownCEO, Rootbar

how it works

the proven process

Discovery Call

We’ll hop on a quick call to talk about your goals, pain points, and where you’re at. This helps me understand your business, your audience, and what success looks like for you.

custom plan

Based on our conversation, I’ll build out a clear, tailored roadmap specific to your needs — whether it’s a one-time project or ongoing support. You’ll get a transparent scope, pricing, and timeline.

execution

Once approved, I get to work. I’ll keep you updated as things move forward, and you’ll always know exactly where we’re at. No guesswork. No radio silence.

Review & Optimize

After launch or delivery, we’ll review results, gather feedback, and look for ways to refine. If ongoing support is needed, we keep building on what’s working and tweak what’s not.We track performance and adjust as needed.Implementation + reporting

Prairie Ridge

A multi-service partnership that elevated design, drove bookings, and built a clear marketing roadmap.

Overview

The Challenge

The Approach

The Execution

Before/After

Results

what's it like to work with me?

kind words from some cool clients

how it works

the proven process

Discovery Call

We’ll hop on a quick call to talk about your goals, pain points, and where you’re at. This helps me understand your business, your audience, and what success looks like for you.

custom plan

Based on our conversation, I’ll build out a clear, tailored roadmap specific to your needs — whether it’s a one-time project or ongoing support. You’ll get a transparent scope, pricing, and timeline.

execution

Once approved, I get to work. I’ll keep you updated as things move forward, and you’ll always know exactly where we’re at. No guesswork. No radio silence.

Review & Optimize

After launch or delivery, we’ll review results, gather feedback, and look for ways to refine. If ongoing support is needed, we keep building on what’s working and tweak what’s not.We track performance and adjust as needed.Implementation + reporting

Let’s build your next high-performing campaign, website, or content plan

Book Your Free Discovery Call

Prairie Ridge

A multi-service partnership that elevated design, drove bookings, and built a clear marketing roadmap.

Overview

The Challenge

The Approach

The Execution

Before/After

Results

what's it like to work with me?

kind words from some cool clients

how it works

the proven process

Discovery Call

We’ll hop on a quick call to talk about your goals, pain points, and where you’re at. This helps me understand your business, your audience, and what success looks like for you.

custom plan

Based on our conversation, I’ll build out a clear, tailored roadmap specific to your needs — whether it’s a one-time project or ongoing support. You’ll get a transparent scope, pricing, and timeline.

execution

Once approved, I get to work. I’ll keep you updated as things move forward, and you’ll always know exactly where we’re at. No guesswork. No radio silence.

Review & Optimize

After launch or delivery, we’ll review results, gather feedback, and look for ways to refine. If ongoing support is needed, we keep building on what’s working and tweak what’s not.We track performance and adjust as needed.Implementation + reporting

Let’s build your next high-performing campaign, website, or content plan

Book Your Free Discovery Call

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